Blog & Online contributions

Articles, interviews, and insights shared across different digital platforms.

International SEO with Silvia Martin

In this interview by Global & Search, Silvia Martin Palacio shares insights on international SEO, AI search, brand visibility, freelancing, skills that matter, copywriting, and more....

Competitive companies prioritize mentorship: Here’s why you should too

Article published on the oncrawl blog about general mentorship benefits for companies, mentors and mentees, and examples of mentorship options....

SEO for Branding

In this AWR interview, Silvia explores how SEO, branding, and business strategy intersect in the era of Search Everywhere, and much more....

Conversations and appearances across different podcasts.

Fostering growth through mentoring with Silvia Martin – Digital Marketing Victories

How to Become a Successful Independent or Freelance SEO Consultant with Silvia Martin Palacio – Crawling Mondays by Aleyda Solis

SEO Storytelling with Silvia Martin Palacio – SEO Unplugged

A collection of thoughts, ideas and practical insights about SEO, digital marketing, mentoring, speaking, entrepreneurship and more.

How to Start Building Your Personal Brand Online: 3 Simple Steps

Have you ever missed a train by just a few minutes? You run to the platform, but you see the doors closing… and there it goes. You missed it. Opportunities can work in exactly the same way. A new client, a new job, a speaking invitation, a partnership. Sometimes the opportunity is there, but if […]

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5 Common Internal Linking Challenges

Internal linking is one of the most effective SEO techniques available, yet it remains one of the most overlooked. Many marketing teams invest significant time and resources in content creation, whilst internal linking often receives far less strategic attention. However, internal links play a crucial role in helping both users and search engines understand your […]

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Beyond Keywords: A Beginner’s Guide to Entity SEO

For many years, SEO was heavily focused on keywords. The goal was often to identify the exact words and phrases people were searching for and include them in the right places on a page. Nowadays, keywords still matter, but search engines have become much better at NLP (Natural Language Processing), and understanding meaning, context, and […]

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